MARKETING
Competitive
Market Analysis
We will provide you with a current Competitive Market Analysis and assist
you in determining the most effective list price for your property.
Marketing
Action Plan
We will present a customized, written Marketing Action Plan to market
your property. This may include an Open House, when appropriate, or
other options like the Blue Ribbon Preferred program.
Home
Enhancement
We will develop a plan to enhance your property's ability to attract
buyers, as described in the Home Enhancement Guide.
Action
Team
We will present your property to your sales team. We will share with
you the team's recommendations to help realize the best price for your
property.
Promotion
to Other Brokers
We will promote your property to other Brokers and Sales Associates
in the area.
Multiple
Listing Service
We will prepare a plan for your property to appear in the local Multiple
Listing Service. The information will be submitted by the selected date
for the property's debut on the market to achieve maximum impact.
Direct
Marketing
We will distribute promotional materials on your property to key market
areas to attract potential buyers.
Yard
Sign
We will place a FOR SALE sign on your property to help generate calls
to our office from prospective buyers.
National
and Local Advertising
We will review with you how our national and local Internet, print,
radio and TV advertising will help attract the greatest number of buyers
to your property.
REALTOR.com®
Your property may also receive added exposure through REALTOR.com, the
official Web site of the National Association of REALTORS.
Home
Finding Process
We will review the HomeBuyer Guidebook with you to acquaint you with
the home finding and buying process from property selection to closing
procedures.
Marketing
Activity Report
We will provide you with a Marketing Activity Report on a regular basis
to keep you informed of competitive market conditions, buyer activity
and the actions we have taken to market your property.
CUSTOMER SERVICE
Personal
and Timely Response
We will return your phone call or e-mail within 24 hours or less and
provide you with a weekly progress report on the promotion of and sale
of your property.
Seller
Disclosure
We will present your written disclosure regarding the condition of your
property to buyer prospects to assist them in preparing an offer. You
will keep me informed of any changes in the property and keep the information
current on the disclosure form.
Purchase
Offers
We will review all purchase offers as they are presented, and we will
negotiate on your behalf to reach a purchase agreement with terms that
are favorable and protective for you.
Closing
the Sale
We will monitor and inform you of the progress of the transaction, including
the satisfaction of all contingencies and conditions during the entire
transaction.
FINANCING
Financing
Alternatives
Prior to showing your property, we will encourage prospective buyers
or their representatives to get written loan pre-approval. We will also
discuss the impact of various financing alternatives with you.
Estimated
Net Proceeds
We will furnish you with an estimate of the proceeds you can expect
from the sale of your property.
COUNSELING
SERVICES
Representation
We will review with you how we will represent you or the transaction.
This will be thoroughly discussed and clearly presented for your consideration.
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